Senior CRM Specialist

DESCRIPTION

albelli and Photobox Group have merged to create a leading player in the online European Photo Product and Gifting market. Together we now serve a pan-European customer base of over 7 million customers, supported by our 1,150 colleagues across the United Kingdom, the Netherlands, France, Spain, Germany, Norway and Sweden. We are focussed on inspiring our customers to easily make beautiful photo products and bring their special moments to life.

Are you a Senior CRM Specialist who thrives in an e-commerce setting and have experience managing multichannel CRM campaigns? Then albelli and Photobox Group might just be looking for you! This role can be located in either Barcelona or London.


Purpose

As our CRM marketer, you will be working at our office or co-working space in Barcelona being part of a larger CRM team of passionate marketeers. They are responsible for managing the strategy and operations & development of our CRM channels for all our EU markets. Your main responsibility will be designing, setting up and analyzing multichannel CRM campaigns that fuel the customer lifetime value and drive revenue growth.

Responsibilities

  • Responsible for setting up e-mail campaigns within the ESP for multiple countries
  • Continuously steer, monitor and report on campaign and channel performance, being able to identify and recommend opportunities that fuel customer life time value and revenue growth
  • Coordinate cross department projects focused on optimizing customer journey and repeat performance
  • A/B testing set up & collaboration on technical projects focused on improving channel performance & scalability
  • Bring in commercial mind-set, creativity and innovative knowledge of CRM marketing best practices with high focus on mobile

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